The important thing when deciding on how to approach your stationery is to remember that nothing fancy is needed. A clean, crisp letterhead is far easier to read than a multi-coloured splurge of print complete with clip art.
Clip art is the image/cartoon graphics you receive free with most software publishing programmers. It should be avoided. If you use it when creating your identity, the chances are that other similar businesses will too.
If you really believe that artwork is crucial to your business success then commission a graphic designer to come up with something brilliant and unique. While clip art is fine for party invitations and birthday announcements, the image of your business will undoubtedly suffer if you use it.
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